Arc Seven Blog Archive - July 2015
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In a previous life as a young time-poor hack I would churn out copy by the yard and I admit that under the pressure of tight deadlines, and the odd maniacal news editor, there was little opportunity to truly consider the impact of the words I was bashing out on my well-worn keyboard.Add to or read responses
We are experiencing a time of rapid change for the social care sector.
Jeremy Hunt’s recent call for a national debate has placed care of older people at the top of the political agenda.
Unrelenting scrutiny from the media means that care providers continue to make headlines across the country.Add to or read responses
“But how does social media help us to improve our occupancy?”
This is the question that I get asked most frequently by marketing managers faced with hitting targets and measuring the success of their comms investments.Add to or read responses
As of April this year 302 million people were actively using Twitter with 500 million tweets being sent daily across the world.
Older people are increasingly becoming part of these statistics with more logging on to social networks than ever before. And so Twitter has now become an effective tool for care home providers to engage with target customers in the older demographic.Add to or read responses
Account Manager: We’re looking for an experienced PR professional who is passionate about developing their career in a fast-growing agency. The successful candidate will have a proven ability to manage multiple client relationships, a strong news sense and good media relations experience and will be able to assist with the company strategy for new business.
Badby Park is a specialist nursing and rehabilitation facility with comprehensive services dedicated to neurological illnesses and disorders.
Arc Seven supports Badby Park with all elements of its PR function.
The CAP (Continuous Advancement Programme) Awards recognise excellence in catering and housekeeping and are regarded as the highest measure of quality, safe best practices and service in the healthcare and private education sectors.
Arc Seven leads all aspects of the awards PR, from liaising with winners to position CAP as thought leaders in catering and housekeeping.
Arc Seven was hired to deliver a values-led PR campaign for adult social care provider Swanton Care & Community to position the company as a true innovator in the sector.
Precious Homes is an adult social care business that provides care and support to people with learning difficulties who may present with behaviour described as challenging.
Arc Seven was brought in to help the company tell the stories of its success and to create a continued news presence to deepen engagement with existing stakeholders and reach out to new ones.
Launch a new luxury boutique care group with homes across the South of England, from planning permission to opening and into ongoing reputation management and community stakeholder engagement.
Establish each individual home as the premier care provider within the region, to drive occupancy rates from day one.
Significantly raise the profile of Alzheimer’s research charity BRACE to drive fundraising for scientific research.
Lead the strategic communications review of International NGO Doctors of the World UK following the appointment of a new Executive Director.
The £12 million Well London project aims to improve the health and wellbeing outcomes of people living in some of London’s most deprived neighbourhoods.
Funded by the Big Lottery, and backed by the Mayor of London, Arc Seven was hired to handle the strategic communications review for the initiative.
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