The CAP (Continuous Advancement Programme) Awards recognise excellence in catering and housekeeping and are regarded as the highest measure of quality, safe best practices and service in the healthcare and private education sectors.
Arc Seven leads all aspects of the awards PR, from liaising with winners to position CAP as thought leaders in catering and housekeeping.
- Media relations support service for all education and health care award winners, helping the winners share the news of their win with all relevant stakeholders
- Creating comment and blog content for trade and sector press to position the CAP Awards as and authority on housekeeping and catering excellence
- Running social media output and engaging with online influencers
- Creating documentary style film content to be shared as marketing material with potential award winners demonstrating impact of award win
- Running quarterly and monthly e-newsletter campaigns to target key stakeholders in private education and healthcare sectors
- Building reputation of CAP as the premier awards organisation for catering and housekeeping in education and healthcare sectors